Brand & Design System
The visual and verbal source of truth for TerraDebt. Use this page to inspect tokens and components in context. The complete brand book lives in /brand/BRAND.md.
Logo system
The TerraDebt mark is a geometric T inside a slate square, paired with the wordmark in Inter Bold. The emerald green dot is the brand's signal element. It always appears.
Color
Two foundation colors. Three neutrals. Restraint earns the modernness.
Approved tints
Typography
Inter, variable, via next/font. One typeface. No pairing.
Buttons
One primary action per screen. Electric is sacred.
Inputs
Border at 1px. Focus uses native ring. No custom outlines.
Cards
White surface, 1px border, 12px radius. No shadow by default.
Reconciliation Sprint
A 30-day program for owners still current on stacked MCAs.
Badges & status
Pill shape. Tints, not solid color, for accent.
Voice & tone
Direct. Specific. Confident. Calm. Plain-spoken.
Resolve stacked MCAs with a tailored program. Free assessment. Free calculators. Programs scoped to your specific situation.
Bar, quick note. Based on the numbers you ran in the calculator, your stack is at a 132% weighted APR with a COJ clause in two of the contracts. The settlement program would resolve the balance for around $X over 11 months. If you want to talk it through, I have time tomorrow at 2:30 ET.
We are not a law firm. We coordinate licensed attorneys in your state when legal defense is required. We do not guarantee specific savings or outcomes. Results depend on lender mix, contract terms, and your business cash flow.
- ✕ "Don't lose your business!" (scare tactics)
- ✕ "Up to 80% off!" (inflation, exclamation, generic)
- ✕ "World class", "industry-leading" (meaningless)
- ✕ "Published flat fee", "No upfront fees" (factually inaccurate)
- ✕ "As featured in", "As seen in" (no real placements yet)
- ✕ Any sentence ending in an em dash
Spacing & layout
Container 1152px. Vertical rhythm via Tailwind defaults.
Don'ts
The discipline is the brand.